Magecore

FAQ

Frequently asked questions

Magecore answers common questions about platform migration, assessment, costs, AI usage, TCO reduction, and engagement models for Adobe Commerce / Magento operations in Brazil.

Is Magecore a consultancy, agency, or boutique?

Yes. Magecore operates as a consultancy and agency specialized in Adobe Commerce / Magento in Brazil. "Boutique" describes our delivery model — senior team, partners leading, fixed scope — not a different service category.

We offer precision assessments, zero-downtime progressive migration, and strategic roadmaps for e-commerce operations in Brazil.

Who is Marcio Maciel, founder of Magecore?

Marcio Maciel is co-founder of Magecore, a Magento pioneer in Brazil, Meet Magento BR speaker (2012, 2013, and 2017), and winner of the MageHackathon Marketplace at Magento Imagine 2018 in Las Vegas.

Before founding Magecore, he worked at E-smart, B2W, BSeller, Digital Hub, and Webjump, and led enterprise projects for Hering, Sephora, Ambev, Danone, Nestlé, Havan, LG, Samsung, and Samsonite. Full profile on our About page.

How long does a zero-downtime platform migration take?

Between 3 and 6 months, using the Strangler pattern and progressive migration, without stopping revenue during the process.

Duration depends on catalog size, integrations, and accumulated technical debt. Each migration wave is validated in production before the next.

What is a "precision assessment" and what does it deliver?

It is an AI-assisted multidimensional diagnostic that identifies margin leaks and technical debt in Adobe Commerce / Magento operations, delivered in 1 to 3 weeks.

The deliverable includes a map of invisible costs, prioritized interventions with financial impact, and a clear recommendation: migrate, optimize, or keep the current platform.

How much does an initial diagnostic cost?

The initial 30-minute conversation and pre-diagnostic with the three main areas of concern are free.

The full Precision Assessment is a fixed-scope project; investment varies by operation size and complexity and is presented after the initial conversation.

How does Magecore use AI in delivery?

AI is internal infrastructure for diagnostics, predictive monitoring, and delivery acceleration — not a product sold to the client.

We use AI to cross-reference cost, code, and operations data in assessments, detect failure patterns in incidents, and reduce rework in migrations and roadmaps.

Is it worth migrating from monolithic Adobe Commerce to modular/headless architecture?

Yes, when the monolith limits margin, change velocity, or scalability, and migration ROI exceeds the cost of maintaining the status quo.

In some cases the assessment shows the platform is not the bottleneck; integrations and infrastructure respond better to optimization. The decision is based on numbers, not tech trends.

How do you measure ROI on a technical intervention?

Every recommendation is tied to client P&L metrics: TCO, conversion, support tickets, LTV, or annual operational savings.

We define a baseline before the intervention, a measurement period (typically 12 months), and report documented results — the same criterion used in published case studies.

Does Magecore work with Mage-OS in addition to Adobe Commerce/Magento?

Yes. We operate across Adobe Commerce, Magento Open Source, and Mage-OS with the same diagnostic, migration, and roadmap methodology.

Distribution choice depends on licensing requirements, integrations, and the client's long-term strategy, evaluated in the assessment.

What TCO reduction is realistic to expect?

For migrations to modular architecture with observability, 25% to 50% reduction in infrastructure TCO over 12 months is a realistic target for mid-size operations.

The exact percentage depends on the starting point: operations with high reactive legacy costs tend toward the upper range; each case is quantified in the diagnostic.

How does engagement work: fixed project, retainer, squad?

We work with fixed scope per phase: Assessment (1–3 weeks), Engineering (3–6 months), and Sustainment/Roadmap (12 months).

We do not sell ad-hoc hours. Each phase has deliverables, timeline, and expected financial outcome defined before kickoff. Dedicated squad models are evaluated case by case after the assessment.

Do you serve clients outside the Magento ecosystem?

Magecore's core is Adobe Commerce / Magento and Mage-OS, where we have over a decade of expertise.

For other complex e-commerce platforms, we evaluate fit in the initial diagnostic. The methodology (P&L, AI, modular architecture) applies, but delivery depth is greatest in the ecosystem where we started.